Sustainable is the new way forward in every industry and that includes clothing industry too. The fashion industry produces up to 100 billion garments every year. Out of these approx 92 million tons of clothing end up in landfills each year. And only 20% of textiles are collected for reuse or recycling globally.
The fashion industry is a significant contributor to global waste and environmental pollution. Compared to 15 years ago, people buy 60% more clothing but wear each item 50% less often.
Have you ever wondered how much waste we are adding up because of our reckless buying. Do we really need all those outfits that we have stocked up in our wardrobes? Think deep, our mindful clothing choices can go a long way in saving our environment.
What is Sustainable Fashion?
Sustainable fashion addresses issues of wastage and pollution at every step of cloth processing right from sourcing of fabric to manufacturing, designing and retailing. Fabrics like organic cotton, recycled fabrics, linen, and other eco-friendly fibers are used to create more durable and long life clothes.
Sustainable fashion aims to reduce the environmental impact of fashion industry. Sustainable fashion industry focusses on factors like reducing carbon footprints, zero use of harmful chemicals, less wastage of water in manufacturing processes, controlled production and following fair labor practices.
Benefits of Sustainable Blank Clothing
Sustainable blank clothing is often associated with the slow fashion movement. Slow fashion is about slowing down , that is, reducing our expenditures and choosing quality over quantity. It offer numerous advantages to the individual and environment.
Saving Our Natural Resources
Sustainable clothing embraces eco-friendly materials and emphasizes reduced textile waste. Factories producing sustainable clothing typically use less water or recycled water and avoid disposing waste in unethical ways, reducing overall environmental impact.
Durable High Quality Clothes
Sustainable clothes are made of quality material and crafted with high precision and care. Eco-friendly clothes are built to last. They don't need frequent replacements and saves your money too.
Honoring the Hard Work of the Fashion Industry Workers
Whether its child labor or working in unsafe environments, sustainable clothing upholds the idea of fair labor practices. When we choose sustainable apparels, we are sending across a strong message that we do not want to dress up at the cost of unethical treatment given out to fashion industry workers. We respect the efforts and skills of all the people involved in the fashion industry.
Positive Business Image
A clothing brand that promotes and designs sustainable clothes is definitely well received and appreciated by the end users. The customers love to invest in brands that offer sustainable clothing knowing that they are making a meaningful contribution to the environment and local community.
With the rise of conscious consumer culture, masses support those clothing brands that prioritize sustainability and ethical practices. Thus, consumers are more inclined to buying sustainable products that align with their environmental and ethical values.
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